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Starting any new marketing strategy as a real estate agent can be daunting, and although it’s one of the most successful ways to reach out to and stay in touch with clients, email marketing can appear to be one of the most challenging. It’s almost infinitely…
Joseph Cortez
There comes a time in every home owner’s life when he or she realizes: “I am not the same person I was when I bought this place.” Maybe your lifestyle or your family configuration has changed, or maybe the house just isn’t as appealing as it was when…
Joseph Cortez
If you've never crafted your own real estate business plan before, doing it for the first time can feel especially overwhelming. The good news, however, is that if you include certain things in your plan, and construct your plan in a certain order, you'll have no problem…
Joseph Cortez
Moving from a small town or suburb to a large city can be an intimidating proposition. Here are a few tips to help make your move as painless as possible.Research before you move. It’s important to understand the culture you’re joining. Do research online and find out…
Joseph Cortez
Lots of people are attracted to a career in real estate -- but is it the right future path for you? The thing about selling real estate is that not anybody can do it, but everybody thinks they can. There are some specific skill sets that the best agents in the business tend…
Joseph Cortez
As the events of the last few years in the real estate industry show, people forget about the tremendous financial responsibility of purchasing a home at their peril. Here are a few tips for dealing with the dollar signs so that you can take down that “for sale” sign on…
Joseph Cortez
Moving is stressful all on its own, but when you add in the complications that kids or pets (or both) can bring to the mix, it can feel downright impossible. Depending on the age of your children and whether your fur baby is a cat or a dog, some moves can be easier than…
Joseph Cortez
Anyone who's bought or sold a house before is already aware that the right agent can make a big difference in your experience. But what about the brokerage where the agent is affiliated -- does the brokerage involved in your home transaction really affect you as a consumer?
Joseph Cortez
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